Cross Media Personalisation allows you to take advantage of both online and offline marketing media to build unique dynamic and personalised marketing campaigns.

Incorporating stunning techniques for Image Personalisation, that builds rapport with your customer, increases open and response rates; cross media campaigns deliver multiple touch points for your customers and prospects, giving greater propensity to buy your product and build brand awareness.

With Cross Media Personalisation you can accurately target customers across a wide range of communication methods; whether this is electronically, utilising websites, e-mail, SMS or MMS messaging, or with digitally printed material using the latest technology to create personalised mailers, brochures or special offers.

The result? A comprehensive campaign that has the power to reach customers in ways that they want to be contacted, with a message that is relevant to them.

Call us now on 01284 749 105 to see how powerful multi channel communication can drive your sales.

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With cross media personalisation your customers will receive your messages in a variety of complementary formats that work together to deliver campaigns that really elicit response.

At ODT we can handle every aspect of your cross media personalised campaigns and we can work with as many elements as you require. The key to the success of such campaigns is your database and we would work with you to develop a consistent message that is communicated across the various platforms.

Cross media personalisation signals the end of the shotgun approach to marketing and introduces personalised campaigns that are pin-point accurate in getting the message to your customer.

Imagine the scene: a mobile phone bleeps to alert your prospect that your message has arrived. They open the message and read your information that also guides them to a personal URL - a specially developed micro site that is tailored to their needs and interests.

The following day your personalised brochure drops through their door, inviting them to sample your product or service and a personalised e-mail is sent with details of how to take up the offer.

Your customer responds.

Not only will you see the increase in sales from such carefully coordinated campaigns, but you will be able to track exactly how your customer responds to the various elements and feed the results into planning your next campaign so that it can yield even higher conversion rates.

Want automated digital production of your cross media campaign through a web based system that you simply upload your artwork and data? Dialogue® is for you...